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Item Nr: B 118105 Title: Made You Look: How Advertising Works and Why You Should Know
Grade Lvl: IJ Author: Graydon, Shari
Length: 155 Prod/Pub: annick press
Copyright: 2013 Series:
Book Type: N Biographee:
Copies: 1 Loan Period: 42 days
 
  Outlines the history and purpose of advertising, discusses target audiences, the techniques advertisers use, hidden advertisements, limits on advertising, and ways to strike back at advertisers, and suggests related activities. Follett RL 8.2 IL 5-9.

  Subjects:
  14 - ADVERTISING
  350 - CONSUMER EDUCATION
  1500 - LIFE SKILLS